Madison vs Rockford: Cost of Living Comparison

Side-by-side cost comparison across 38 categories. Updated March 2026.

WI
Madison
104
Cost Index
Pop: 270KIncome: $68K
VS
20% diff
IL
Rockford
84
Cost Index
Pop: 149KIncome: $40K
More Affordable
Rockford
Madison Wins
11/38
Rockford Wins
26/38
Net Advantage
Madison saves ~$4,621/mo

Madison and Rockford attract different kinds of residents, but people weighing one against the other is surprisingly common. Our data shows Rockford is the more affordable option by 20%, though Madison often compensates with higher wages in key industries. Below, we compare every major cost category so you can decide based on your own priorities โ€” not someone else's spreadsheet.

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Overall Cost of Living Comparison

CategoryMadisonRockfordDifference
OverallC+ARockford +2pts
HousingC+A+Rockford +5pts
FoodBARockford +1pts
HealthcareC+ARockford +3pts
TransportationBARockford +1pts
UtilitiesBATie

Rent, Food, and Utility Differences

๐Ÿ 

Housing

111
Madison
Rockford saves 32%
75
Rockford

Housing costs are primarily driven by local real estate markets and land values.

๐Ÿ›’

Food & Groceries

95
Madison
Even
95
Rockford

Food & Groceries costs are primarily driven by local supply chains and regional agriculture.

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Healthcare

111
Madison
Rockford saves 27%
81
Rockford

Healthcare costs are primarily driven by local provider networks and state regulations.

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Transportation

108
Madison
Rockford saves 24%
82
Rockford

Transportation costs are primarily driven by local public transit availability and fuel costs.

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Utilities

102
Madison
Rockford saves 12%
90
Rockford

Utilities costs are primarily driven by local energy sources and climate demands.

๐Ÿ”ง

Services

103
Madison
Rockford saves 19%
83
Rockford

Services costs are primarily driven by local labor markets and demand density.

Key Cost Comparisons

Roof ReplacementRockford saves $286
Madison
$7,889
Rockford
$7,603
Start a RestaurantRockford saves $191,129
Madison
$523,204
Rockford
$332,075
Cost of LivingRockford saves $791
Madison
$3,842
Rockford
$3,051
Rent PricesRockford saves $240
Madison
$1,963
Rockford
$1,723
Car InsuranceSame cost
Madison
$1,724
Rockford
$1,724
Software Developer Salary (higher = better)Madison pays $11,358 more
Madison
$118,041
Rockford
$106,683

Cost of Living

Madison: 1Rockford: 4
CategoryMadisonRockfordDiffWinner
Cost of Living$3,842$3,05121%Rockford (lower cost)
Rent Prices$1,963$1,72312%Rockford (lower cost)
Grocery Costs$539$36832%Rockford (lower cost)
Utility Costs$205$23212%Madison (lower cost)
Transportation Costs$475$41213%Rockford (lower cost)

Home Services

Madison: 0Rockford: 10
CategoryMadisonRockfordDiffWinner
Roof Replacement$7,889$7,6034%Rockford (lower cost)
HVAC Installation$8,228$7,12013%Rockford (lower cost)
Plumbing Services$304$20234%Rockford (lower cost)
Electrical Work$349$31111%Rockford (lower cost)
Kitchen Remodel$31,942$27,58414%Rockford (lower cost)
Bathroom Remodel$10,919$7,99427%Rockford (lower cost)
House Painting$4,330$4,0566%Rockford (lower cost)
Flooring Installation$2,993$2,05631%Rockford (lower cost)
Landscaping$3,125$2,8908%Rockford (lower cost)
Fence Installation$4,120$2,56138%Rockford (lower cost)

Business Startup Costs

Madison: 2Rockford: 8
CategoryMadisonRockfordDiffWinner
Start a Restaurant$523,204$332,07537%Rockford (lower cost)
Start a Coffee Shop$186,457$146,41421%Rockford (lower cost)
Start a Food Truck$94,713$102,4328%Madison (lower cost)
Start a Gym$308,729$193,84837%Rockford (lower cost)
Start a Daycare$57,588$33,45742%Rockford (lower cost)
Start a Hair Salon$292,788$271,6437%Rockford (lower cost)
Start a Laundromat$366,538$381,8504%Madison (lower cost)
Start a Bakery$93,051$87,1986%Rockford (lower cost)
Start a Bar$462,025$442,9444%Rockford (lower cost)
Start a Cleaning Business$18,098$16,6148%Rockford (lower cost)

Insurance

Madison: 2Rockford: 1
CategoryMadisonRockfordDiffWinner
Car Insurance$1,724$1,7240%โ€”
Home Insurance$1,737$1,8446%Madison (lower cost)
Health Insurance$605$50417%Rockford (lower cost)
Business Insurance$1,581$1,80713%Madison (lower cost)

Salaries & Jobs

Madison: 5Rockford: 0
CategoryMadisonRockfordDiffWinner
Software Developer Salary$118,041/yr$106,683/yr10%Madison (higher pay)
Registered Nurse Salary$85,579/yr$72,398/yr15%Madison (higher pay)
Teacher Salary$60,275/yr$41,479/yr31%Madison (higher pay)
Electrician Salary$50,741/yr$43,694/yr14%Madison (higher pay)
Plumber Salary$56,361/yr$36,666/yr35%Madison (higher pay)

Which City Gives You More Buying Power?

The "better" city depends on your situation. Here's how different profiles stack up:

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Remote Worker

โ†’ Rockford

If your salary doesn't depend on location, Rockford's 20% lower costs translate directly into more savings or disposable income. Your paycheck goes further without a pay cut.

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Young Professional

โ†’ Rockford

Both cities are moderately priced, but Rockford's lower costs help you build savings earlier in your career when compound growth matters most.

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Family with Kids

โ†’ Rockford

Families face multiplied costs โ€” housing, groceries, healthcare, and transportation all scale with household size. Rockford's 20% advantage compounds across every budget category.

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Small Business Owner

โ†’ Rockford

Lower operating costs in Rockford mean lower break-even points. Rent, utilities, insurance, and labor all come in cheaper, giving new businesses more runway to reach profitability.

๐Ÿ–๏ธ

Retiree

โ†’ Rockford

On a fixed income, every percentage point matters. Rockford's lower healthcare, housing, and everyday costs help retirement savings last longer.

Salary Equivalent Between Cities

Rockford is 20% more affordable overall

Rockford wins 26 out of 38 cost categories.Madison has higher costs but wins 11 categories โ€” typically due to higher wages and urban demand.

Madison
104
Rockford
84

Explore Each City

Madison, WI
Pop: 270K | Index: 104
View all costs โ†’
Rockford, IL
Pop: 149K | Index: 84
View all costs โ†’

Explore Specific Costs

Dive deeper into specific cost topics for each city:

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Frequently Asked Questions

Is Madison or Rockford more affordable in 2026?

Rockford is 20% more affordable than Madison overall. Rockford wins 26 out of 38 cost categories. However, Madison may offer higher salaries in certain industries that can offset higher living costs.

What is the cost of living index for Madison vs Rockford?

Madison's cost of living index is 104; Rockford's is 84. A score of 100 represents the national average. Madison is above average; Rockford is below average. These figures are derived from BLS and Census data.

How do housing costs compare between Madison and Rockford?

Housing is typically the biggest cost difference between these cities. Madison (index: 104) and Rockford (index: 84) differ by 20% overall, with housing costs often diverging even more than the average. Check the Cost of Living section above for specific figures.

Which city is better for remote workers?

For remote workers earning a location-independent salary, Rockford is the clear winner. The 20% cost advantage means more of your paycheck goes to savings or discretionary spending. Madison makes more sense if your employer adjusts pay upward for that market.

About This Comparison

Data SourcesBLS Consumer Expenditure Survey, Census Bureau ACS, HUD Fair Market Rent data, BLS OEWS (salary data), and regional industry surveys.
MethodologyEach city's costs are derived from national averages adjusted by city-specific cost-of-living indices. Category-specific sensitivity factors account for varying price elasticity across topic areas.
ConfidenceMEDIUMModel-derived estimates, not direct price surveys

Limitations: This comparison uses modeled data based on cost-of-living indices. Actual costs may vary based on neighborhood, timing, provider, and individual circumstances. Salary data reflects median full-time employment; contract and freelance rates differ. Last updated: March 2026.

โ† All ComparisonsMadison costs โ†’Rockford costs โ†’