Green Bay vs Traverse City: Cost of Living Comparison

Side-by-side cost comparison across 38 categories. Updated March 2026.

WI
Green Bay
88
Cost Index
Pop: 107KIncome: $47K
VS
14% diff
MI
Traverse City
102
Cost Index
Pop: 16KIncome: $51K
More Affordable
Green Bay
Green Bay Wins
27/38
Traverse City Wins
11/38
Net Advantage
Traverse City saves ~$1,608/mo

Green Bay and Traverse City attract different kinds of residents, but people weighing one against the other is surprisingly common. Our data shows Green Bay is the more affordable option by 14%, though Traverse City often compensates with higher wages in key industries. Below, we compare every major cost category so you can decide based on your own priorities โ€” not someone else's spreadsheet.

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Overall Cost of Living Comparison

CategoryGreen BayTraverse CityDifference
OverallABGreen Bay +1pts
HousingAC+Green Bay +2pts
FoodB+C+Green Bay +2pts
HealthcareABGreen Bay +1pts
TransportationB+BTie
UtilitiesABTie

Rent, Food, and Utility Differences

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Housing

79
Green Bay
Green Bay saves 39%
110
Traverse City

Housing costs are primarily driven by local real estate markets and land values.

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Food & Groceries

87
Green Bay
Green Bay saves 23%
107
Traverse City

Food & Groceries costs are primarily driven by local supply chains and regional agriculture.

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Healthcare

99
Green Bay
Traverse City saves 7%
92
Traverse City

Healthcare costs are primarily driven by local provider networks and state regulations.

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Transportation

90
Green Bay
Green Bay saves 13%
102
Traverse City

Transportation costs are primarily driven by local public transit availability and fuel costs.

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Utilities

93
Green Bay
Green Bay saves 6%
99
Traverse City

Utilities costs are primarily driven by local energy sources and climate demands.

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Services

78
Green Bay
Green Bay saves 44%
112
Traverse City

Services costs are primarily driven by local labor markets and demand density.

Key Cost Comparisons

Roof ReplacementGreen Bay saves $3,899
Green Bay
$6,129
Traverse City
$10,028
Start a RestaurantGreen Bay saves $162,338
Green Bay
$342,944
Traverse City
$505,282
Cost of LivingGreen Bay saves $666
Green Bay
$3,597
Traverse City
$4,263
Rent PricesGreen Bay saves $382
Green Bay
$1,596
Traverse City
$1,978
Car InsuranceGreen Bay saves $135
Green Bay
$2,130
Traverse City
$2,265
Software Developer Salary (higher = better)Traverse City pays $17,556 more
Green Bay
$96,630
Traverse City
$114,186

Cost of Living

Green Bay: 4Traverse City: 1
CategoryGreen BayTraverse CityDiffWinner
Cost of Living$3,597$4,26316%Green Bay (lower cost)
Rent Prices$1,596$1,97819%Green Bay (lower cost)
Grocery Costs$386$45515%Green Bay (lower cost)
Utility Costs$285$22720%Traverse City (lower cost)
Transportation Costs$304$3318%Green Bay (lower cost)

Home Services

Green Bay: 8Traverse City: 2
CategoryGreen BayTraverse CityDiffWinner
Roof Replacement$6,129$10,02839%Green Bay (lower cost)
HVAC Installation$5,143$6,19517%Green Bay (lower cost)
Plumbing Services$197$27228%Green Bay (lower cost)
Electrical Work$351$40112%Green Bay (lower cost)
Kitchen Remodel$21,485$33,20635%Green Bay (lower cost)
Bathroom Remodel$8,251$13,24538%Green Bay (lower cost)
House Painting$4,669$4,3846%Traverse City (lower cost)
Flooring Installation$2,815$2,6924%Traverse City (lower cost)
Landscaping$2,965$3,54316%Green Bay (lower cost)
Fence Installation$2,596$3,70430%Green Bay (lower cost)

Business Startup Costs

Green Bay: 9Traverse City: 1
CategoryGreen BayTraverse CityDiffWinner
Start a Restaurant$342,944$505,28232%Green Bay (lower cost)
Start a Coffee Shop$132,183$174,38224%Green Bay (lower cost)
Start a Food Truck$94,332$106,10711%Green Bay (lower cost)
Start a Gym$211,558$287,84327%Green Bay (lower cost)
Start a Daycare$44,143$62,44729%Green Bay (lower cost)
Start a Hair Salon$236,153$284,26017%Green Bay (lower cost)
Start a Laundromat$268,275$406,70034%Green Bay (lower cost)
Start a Bakery$62,439$96,27035%Green Bay (lower cost)
Start a Bar$283,968$390,43227%Green Bay (lower cost)
Start a Cleaning Business$16,848$15,3779%Traverse City (lower cost)

Insurance

Green Bay: 3Traverse City: 1
CategoryGreen BayTraverse CityDiffWinner
Car Insurance$2,130$2,2656%Green Bay (lower cost)
Home Insurance$1,461$2,07129%Green Bay (lower cost)
Health Insurance$384$61938%Green Bay (lower cost)
Business Insurance$1,901$1,7627%Traverse City (lower cost)

Salaries & Jobs

Green Bay: 1Traverse City: 4
CategoryGreen BayTraverse CityDiffWinner
Software Developer Salary$96,630/yr$114,186/yr15%Traverse City (higher pay)
Registered Nurse Salary$60,720/yr$66,968/yr9%Traverse City (higher pay)
Teacher Salary$49,256/yr$54,613/yr10%Traverse City (higher pay)
Electrician Salary$47,575/yr$56,082/yr15%Traverse City (higher pay)
Plumber Salary$63,882/yr$59,388/yr7%Green Bay (higher pay)

Which City Gives You More Buying Power?

The "better" city depends on your situation. Here's how different profiles stack up:

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Remote Worker

โ†’ Green Bay

If your salary doesn't depend on location, Green Bay's 14% lower costs translate directly into more savings or disposable income. Your paycheck goes further without a pay cut.

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Young Professional

โ†’ Green Bay

Both cities are moderately priced, but Green Bay's lower costs help you build savings earlier in your career when compound growth matters most.

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Family with Kids

โ†’ Green Bay

Families face multiplied costs โ€” housing, groceries, healthcare, and transportation all scale with household size. Green Bay's 14% advantage compounds across every budget category.

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Small Business Owner

โ†’ Green Bay

Lower operating costs in Green Bay mean lower break-even points. Rent, utilities, insurance, and labor all come in cheaper, giving new businesses more runway to reach profitability.

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Retiree

โ†’ Green Bay

On a fixed income, every percentage point matters. Green Bay's lower healthcare, housing, and everyday costs help retirement savings last longer.

Salary Equivalent Between Cities

Green Bay is 14% more affordable overall

Green Bay wins 27 out of 38 cost categories.Traverse City has higher costs but wins 11 categories โ€” typically due to higher wages and urban demand.

Green Bay
88
Traverse City
102

Explore Each City

Green Bay, WI
Pop: 107K | Index: 88
View all costs โ†’
Traverse City, MI
Pop: 16K | Index: 102
View all costs โ†’

Explore Specific Costs

Dive deeper into specific cost topics for each city:

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Frequently Asked Questions

Which city is better for remote workers?

For remote workers earning a location-independent salary, Green Bay is the clear winner. The 14% cost advantage means more of your paycheck goes to savings or discretionary spending. Traverse City makes more sense if your employer adjusts pay upward for that market.

Should I move from Traverse City to Green Bay?

If your income stays the same or comparable, moving from Traverse City to Green Bay gives you 14% more purchasing power. That said, the decision depends on career opportunities, family ties, lifestyle preferences, and which specific costs matter most to your household. Review the category breakdown above to see which line items shift the most.

Which city has better job opportunities?

Job market strength depends on your industry. Both cities have similar cost profiles, suggesting comparable job markets. Compare specific salary categories above for your field. Median incomes are $47K (Green Bay) vs $51K (Traverse City).

Is Green Bay or Traverse City more affordable in 2026?

Green Bay is 14% more affordable than Traverse City overall. Green Bay wins 27 out of 38 cost categories. However, Traverse City may offer higher salaries in certain industries that can offset higher living costs.

About This Comparison

Data SourcesBLS Consumer Expenditure Survey, Census Bureau ACS, HUD Fair Market Rent data, BLS OEWS (salary data), and regional industry surveys.
MethodologyEach city's costs are derived from national averages adjusted by city-specific cost-of-living indices. Category-specific sensitivity factors account for varying price elasticity across topic areas.
ConfidenceMEDIUMModel-derived estimates, not direct price surveys

Limitations: This comparison uses modeled data based on cost-of-living indices. Actual costs may vary based on neighborhood, timing, provider, and individual circumstances. Salary data reflects median full-time employment; contract and freelance rates differ. Last updated: March 2026.

โ† All ComparisonsGreen Bay costs โ†’Traverse City costs โ†’